Purple Shampoo

A gentle cleansing shampoo with cool violet pigments that neutralize unwanted brassy and yellow tones in blonde, silver, or lightened brunette hair.

The benefits:

• Moroccan Rhassoul Clay: both cleanses and conditions hair, drawing out toxins and build-up while leaving the hair soft, smooth, and glossy
• Violet Extract protects against environmental damage that causes discoloration and improves elasticity for stronger, healthier hair

How to use:

Wet hair, lather shampoo in palms, massage throughout hair. Leave in 1-2 minutes depending on desired amount of toning. Rinse completely.